Shell Anniversary

This personalized video concept brings a unique experience to customers, using a live stream simulation and customer data to create an engaging journey. As the customer drives through a virtual city, they see personalized stats, such as the number of visits to Shell pumps, car wash usage, coffee consumed, and hot dogs enjoyed, ending with a detailed summary. I developed the concept and designed all visuals, creating a memorable and interactive experience. This project was crafted during my time at Wunderman Thompson.